70s Nightclub Style Makes a Comeback: Fuzzy Jackets Have Become the Party Essential Must-Have
Although the iconic New York venue Studio 54 shut its doors almost four decades ago, its distinct style impact continues strong.
Currently, the spotlight isn't on sheer bodysuits but on the plush, shaggy coats and stoles worn by celebrities and club-goers as well.
With the festive social calendar coming up, the distinctive Studio 54 coat is experiencing a significant comeback.
Retail Statistics Reflects the Trend
Among the hottest items from a recent collaboration between a major retailer and a London label is a short, cream, shaggy jacket with giant lapels.
At another retailer, searches for brown fake fur coats have jumped almost 200% year on year.
The demand for secondhand plush items is also soaring, with searches for synthetic fur increasing by 257% in the past six months on a popular secondhand website.
"This is a one and done coat," notes a senior fashion editor, adding that it serves as the main element of an outfit.
She likes to wear her personal colossal shaggy coat with low-rise jeans or leggings and micro shorts.
Television Fashion Echoes the Look
This style is showcased in a new Netflix romantic comedy series, where a character wears a toffee-colored furry jacket to a casual dinner.
When questioned about her daring look, the sister responds, "It's what you said to dress up. That's style!"
The Rise of the "Glamorous" Aesthetic
The trend aligns with what a U.S. style analyst is terming "glam excess."
Inspired by the glamour and excess of late-80s New York, this vibe evokes wealth, bubbly, smoking, short skirts, loose morals and, naturally, fuzzy textures.
Like that time, the trend is emerging during a volatile economy.
This style is very much about dressing for the life you aspire to rather than the one you have to endure.
Contemporary Materials and Playful Luxury
While real fur was omnipresent during Studio 54's heyday, current versions are primarily made from shearling—a byproduct of the food industry—or man-made fabrics like polyester.
The trend represents a knowing opulence—as if a famous Muppet has taken charge with exaggerated silhouettes and surprising colors.
Celebrity Endorsement and Exclusive Releases
A London creator was an pioneer of this trend. Her fluffy coats with curly textures have been worn by famous pop stars.
Because of strong interest, these coats are now only sold in limited drops. An forthcoming release includes a pink and grey version similar to a large pom-pom, alongside leopard- and zebra-print options with dramatic fluffy trim.
"If you can only purchase a single item, you don't want it to be a plain jumper or a pair of boring trousers, you want a standout piece," explains a publication head.
The feeling is echoed by a style head at a major store, who calls it "a surprising, fun touch" that doesn't require a whole new outfit.
The Ultimate Mood Booster
In the end, the shaggy coat can serve as a fantastic mood lifter.
"It doesn't have to cost a fortune," notes the expert, "and it's going to make you feel glam when everything else is pretty gloomy."
